Wednesday, December 5, 2012

Snoop Dogg Headlines PacSun Golden State of Mind Event

LA's hottest event series this season, Golden State of Mind took place just a few nights ago. Snoop Dogg (or Snoop Lion) headlined the event with some of his classics Gin & Juice, Aint No Fun, and the list goes on. Both Kurupt and Daz joined Snoop on stage. Drinks were flowing all night as were the free gift bags and gourmet chicken and waffles. PacSun was the common thread of the night brands like Nike, Diamond, Volcom, Hurley, and Converse came together to for an action sports/lifestyle fashion installation. The Golden State of Mind event series kicked off a few weeks back at the Fantasy Factory with a performance by Gucci Maine and Chris Brown. This event series has created an amazing PacSun experience bring together some of the biggest brands, industry professionals, and socialites.

In attendance: Gary H. Schoenfeld (CEO of Pac Sun),  Drama owner of Young & Reckless, Mossimo Gianulli, Bobby Hurley, Snoop Dogg, Daz, and Kurupt.

CEO of Pacsun Gary H. Schoenfeld

Drama + Young & Reckless in the house.